PRODUCING GREAT CONTENT
FOR EVENTS OF ALL
SHAPES, SIZES, & BUDGETS
If you’re organizing an event and want excellent photographic and video coverage of everything that happens, I’m the person to call.
In my experience, event videos usually fall into some combination of two different archetypes:
- You have your video content produced for immediate engagement (like live-streaming from the event or creating photo streams to social media throughout the event);
- and you have event video content produced for documentation and legacy engagement (like summary videos, participant interviews, stakeholder benefit summaries etc).
Lucky for you, I have a vast experience producing both – often at the same time - for events of all shapes and sizes.
From multi-camera conference video where the images captured are simultaneously beamed to an LED screen; to intimate interview pieces where we talk about the benefits of the event with key stakeholders or participants, I have the skills and the knowledge to provide you with the best bang for your buck when it comes to video deliverables for your event.
WHAT'S THE PROCESS?
While the scope for every job changes the effort involved, the process of creating content remains pretty consistent with a workflow of Initial Consultation, Production, Post-Production, and Review.
I’ve broken down the details of each step below so you have a better insight into what’s involved in each.
So you're hosting an event and want to make a video (or a series of videos) about it and someone gave you my details. Cool.
This is where we get to know each-other and I get an understanding of what you’re looking to create, when the event is (for scheduling reasons), and whether you'll be creating assets for immediacy or legacy consumption.
Working together we’ll scope out the project, lock in some timelines for production, post production, and review; and I’ll be able to give you a quote for the scope of work required. Once that’s all sorted, we move into production.
This is the lights, camera, action! part.
Depending on the scope of work, you’ll have either myself or my crew come to the event location on the day of the event (usually a couple of hours before the event starts) so we can set up everything, erect some lighting, and take care of any technical requirements before showtime.
I'll shoot footage before, after, and during the event to capture all of the assets required to make your desired deliverables as outlined in the initial consultation.
If we're live-streaming or photo streaming to social media, we'll set all that up (with the requisite hashtags) before the event begins.
This is where all of that excellent footage we shot in production gets colour graded, mixed, edited and turned into a series of deliverables as defined during the initial consultation.
My team and I might cut out a long form version of your video, a couple of short form versions for social media, create some poster images, whatever you identified - we’ll make it for you and get ready to deliver it to you in the review phase.
One thing I like to do is turn initial post production around pretty quickly - say a couple of days or so - depending on the scope.
I don’t like waiting for stuff too long, so why should you? I like to give you something as quickly as possible, especially if you've outlined immediacy as a key requirement for your event.
REVIEW AND SIGN-OFF:
Guess what? Your videos are ready and will be delivered to you via Dropbox in proxy format. What’s a proxy? It’s an easy to view, lightweight version of the deliverable file.
This allows you to watch your content and suggest any changes (maybe tweak a colour on a logo, maybe cut this line that Dave says, maybe update the URL to a new landing page for this campaign etc.) so I can make a final pass of the content and create all your glorious HD/UHD digital masters.
Pending their file size, these may be delivered digitally or supplied on USB so you can distribute them to your eager audience. It’s at this point that you’ll be invoiced for the work with payment due on delivery.
COOL COOL COOL.
SO WHAT DOES IT COST?
The biggest determining factor in any production is simply the scope of work being undertaken.
Is your event a multi-room convention with multiple cameras required in each room? Or is your even a demo day or hackathon with a smaller production rewquirement? In either case, I can help you sculpt a video scope to match your available budget.
To make things simple, I charge a set hourly rate for Production, a lower rate for Post-Production, and a small equipment rental fee (based on the stuff required for the shoot).
During the Initial Consultation you'll be given a quote with an estimate of the associated costs so everything's transparent and the only surprise you can expect is how good I made you look on camera!
If you'd like to get in touch and have a chat about an upcoming event you'd like my help with, give me a call or drop me an email to talk more.
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